Building interfaces that users love.

I'm passionate about user interface design and creating frameworks for client-centric, aesthetically pleasing experiences.

About me

Hi, I’m Luis Marriaga, with years of experience crafting impactful digital experiences and collaborating with talented professionals, I’m the design partner you’re looking for. Whether you’re an emerging startup or an established business, I offer strategic design solutions backed by attention to detail.

By integrating with your team, I immerse myself in your challenges to bring your vision to life. Think of it as having an in-house design expert: collaborative, transparent, and focused on results.

I'm here to assist you with...

I'm a UI expert with 10+ years of experience, here to help you craft exceptional digital products.

Design UX/UI

I craft web and app designs that captivate your audience and deliver the seamless experience you need.

Design Systems

I create design systems that unify your brand’s visuals and deliver a consistent, functional experience across platforms.

Develop

I create web solutions that blend visuals with interactivity, using Framer to deliver engaging user experiences.

My Latest Projects

Overnights - Book your stay anywhere

Overnights is a travel app that lets users book accommodations worldwide at significantly lower prices than competitors, thanks to its integrated marketplace, offering a one-stop solution for accommodation bookings and related services.

#userinterface

#prototyping

dale! - Virtual Wallet & Digital Bank

dale!" is the first virtual wallet from Grupo Aval. Simplify your finances with ease and security. Manage money, make payments, transfers, and save, all from an intuitive and modern app. Keep control of your finances with personalized notifications.

#userinterface

#designsystem

D.A. - Simplify Management

D.A. is an innovative personnel management tool for Drug Anonymous. It simplifies the organization and tracking of collaborators in an easy and efficient way. Optimize communication and access to key information, allowing for a more focused approach to support and recovery.

#userinterface

Work Experience

Sr. UI Designer

Power Digital Marketing | Oct 2023 - Current

As a UI Designer at Power Digital, I am part of the Conversion Rate Optimization (CRO) team, designing visual experiences focused on maximizing efficiency and profitability in every digital interaction.

UX/UI Designer

Flare BBDO | Jul 2023 - Jul 2024

I collaborated remotely with the BBDO Barcelona team on the design of a tourism repository for the Canary Islands. My role focused on creating prototypes for a functional MVP, ensuring an intuitive user experience aligned with the project’s strategic goals. Additionally, I initiated the design system’s foundation and mentored the Canarias Destino team to support its adoption and future development.

Sr. UI Designer

ADL Digital Lab | Apr 2018 - Mar 2023

As a UI Designer at ADL, I facilitated workshops for new teams at Banco de Occidente, guiding them in adopting cohesive design practices. My work focused on building and scaling Dale’s design system while designing intuitive user interfaces that elevated the platform’s digital banking experience.

Visual Designer

Imaginamos + Davivienda | Oct 2017 - Apr 2018

As a Visual Designer at Imaginamos, I collaborated with the Paymentez and Globant teams to enhance the DaviPay and Daviplata products. My role involved creating comprehensive UI Kits, designing user interfaces, and developing Lottie animations to deliver engaging and functional digital experiences.

UX/UI Designer

Ideaware | Oct 2015 - Mar 2017

As a UX/UI Designer at Ideaware, I worked across diverse projects for clients from various industries. My responsibilities included designing experiences from the ground up, supporting ongoing projects, and proposing improved flows and interactions. I also conducted research, developed style guides, and contributed to the design of native apps, ensuring user-centric and innovative solutions.

Trusted by Teams

Marcela Berrio
Product Owner at Overnights
Working with Luis was a game-changer for our project. His creativity and attention to detail transformed our user interface into something truly engaging. He made collaboration easy and enjoyable.
Javier Echávez
Full Stack Developer at Overnights
Luis is a UI design rockstar! His ability to understand user needs and translate them into beautiful designs is impressive. He consistently delivered high-quality work on time.
Nick Sanner
Growth Lead at Power Digital
I had the pleasure of working with Luis on a complex project, and his expertise made all the difference. He not only brings great design skills but also a positive attitude that energizes the whole team!
Carlos Ortiz
Product Owner at ADL Banco de Occidente
Luis is an outstanding designer with a great sense for user needs. His ability to quickly iterate and adapt to feedback made the entire design process smooth and efficient. I’d definitely work with him again.
Marcela Berrio
Product Owner at Overnights
Working with Luis was a game-changer for our project. His creativity and attention to detail transformed our user interface into something truly engaging. He made collaboration easy and enjoyable.
Javier Echávez
Full Stack Developer at Overnights
Luis is a UI design rockstar! His ability to understand user needs and translate them into beautiful designs is impressive. He consistently delivered high-quality work on time.
Nick Sanner
Growth Lead at Power Digital
I had the pleasure of working with Luis on a complex project, and his expertise made all the difference. He not only brings great design skills but also a positive attitude that energizes the whole team!
Carlos Ortiz
Product Owner at ADL Banco de Occidente
Luis is an outstanding designer with a great sense for user needs. His ability to quickly iterate and adapt to feedback made the entire design process smooth and efficient. I’d definitely work with him again.
Marcela Berrio
Product Owner at Overnights
Working with Luis was a game-changer for our project. His creativity and attention to detail transformed our user interface into something truly engaging. He made collaboration easy and enjoyable.
Javier Echávez
Full Stack Developer at Overnights
Luis is a UI design rockstar! His ability to understand user needs and translate them into beautiful designs is impressive. He consistently delivered high-quality work on time.
Nick Sanner
Growth Lead at Power Digital
I had the pleasure of working with Luis on a complex project, and his expertise made all the difference. He not only brings great design skills but also a positive attitude that energizes the whole team!
Carlos Ortiz
Product Owner at ADL Banco de Occidente
Luis is an outstanding designer with a great sense for user needs. His ability to quickly iterate and adapt to feedback made the entire design process smooth and efficient. I’d definitely work with him again.
Marcela Berrio
Product Owner at Overnights
Working with Luis was a game-changer for our project. His creativity and attention to detail transformed our user interface into something truly engaging. He made collaboration easy and enjoyable.
Nick Sanner
Growth Lead at Power Digital
I had the pleasure of working with Luis on a complex project, and his expertise made all the difference. He not only brings great design skills but also a positive attitude that energizes the whole team!
Carlos Ortiz
Product Owner at ADL Banco de Occidente
Luis is an outstanding designer with a great sense for user needs. His ability to quickly iterate and adapt to feedback made the entire design process smooth and efficient. I’d definitely work with him again.